Overview

Description

  • Responsible for driving NNFM brand penetration and acceptability in the market. Ensuring NNFM becomes the hub of local content supply, drive local content agenda within the innovation & R&D team.

The Job

  • Lead the brand management of NNFM portfolio and identify opportunities for growth through evaluation of market intelligence.
  • Develop and monitor plans on assigned category brands. Effectively utilizing resources and appropriate channels to achieve set objectives.
  • Initiate and implement brand representation at special events in Northern regions. Lead marketing promotional activities of brand categories for visibility and monitor performance.
  • Optimize production processes to ensure least cost production for product competition and profitability.
  • Collaborate with sales team to resolve challenges faced by customers and consumers in the market.
  • Support the development of NNFM as a local hub for local content in alignment with FMN’s innovation agenda.
  • Work with R&D & Innovation on local content in sourcing, quality evaluation & achieving cost efficiencies.

Qualifications

  • First degree in any field
  • Relevant marketing membership.

Experience:

  • Minimum of 5 years cognate experience in branding/ marketing/ innovation related roles.
  • Adept at working with multiple stakeholders.
  • Market intelligence gathering, analytics and reporting.

The Person Must:

  • Possess good interpersonal and collaborative skills
  • Have excellent communication and fluent in HAUSA. .
  • Be numeric and possess good problem-solving skills
  • Possess the passion for innovation and creativity.