Enterprise Story of Deji Akinyanju
Mr. Deji Akinyanju founded Food Concept and Entertainment Plc in the year 1999 and is the Chief Executive Officer and Managing Director. Mr. Akinyanju started his career with Accenture in London. He has over two decade experience in IT, trading and the hospitality business within the UK, and west African countries. He serves as a Director of Food Concept and Entertainment Plc. He also serves on the board of the Nigerian International Franchise Association.
In 2003, he opened a bakery outlet, Butterfield Bakery (a South African brand), which soon became Nigeria’s largest bakery. Deji also own Reeds Thai Restaurant in Lagos and the St. Elmos Pizza franchise in Nigeria.
Since founding Chicken Republic he has grown it to over 70 outlets. When asked by CNBC on how his business ventures became successful, he said, “When I started, I didn’t have much experience for Nigerians and introduced a friendlier, world-class ambiance into food.”
In true entrepreneur style, despite his many ventures, Deji has ventured into chicken farming, opening a chicken farm 200km out of Lagos. He aims on becoming the country’s largest poultry distributor.